Rupert McPetrie, CEO, China Mediacom – Retail & Covid-19 Diginar 2020
An exclusive interview with David Roth, CEO The Store WPP EMEA & Asia and Rupert Mcpetrie, Chief Executive Officer, China Mediacom.
They discuss the shift in media consumption and the growth of commerce in China during the Covid-19 pandemic, the implications and lessons that can be learned and what this means for brands going forward.
Appearing In This Episode
This episode is part of the following series: