In Conversation With

Eric Heller, Chief Knowledge Officer, WPP Amazon Center of Excellence – Retail & Covid-19 Diginar 2020

  • May 5, 2020

An exclusive interview with David Roth, CEO The Store WPP EMEA & Asia and Eric Heller, Chief Knowledge Officer and Evangelist, WPP Amazon Center of Excellence.

They discuss how to forecast in a fast-changing consumer market, the importance of bringing supply chain into marketing teams, and the future of Amazon.

Appearing In This Episode

David Roth

David Roth has a passion for retail, digital technology, eCommerce and brands. He is an authority on China where these forces are colliding fast.

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This episode is part of the following series:

In Conversation With

Over the years David Roth has interviewed over 60 leaders in the world of...

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