Elspeth Cheung, Global BrandZTM Valuation Director, Kantar – Retail & Covid-19 Diginar 2020
An exclusive interview with David Roth, CEO The Store WPP EMEA & Asia and Elspeth Cheung, Global BrandZTM Valuation Director, Kantar.
They discuss the 2020 results for The BrandZ Top 75 Most Valuable Retail Brands, the significant changes to the rankings due to Covid-19 and how BrandZ contribution interacts with consumers for results.
Appearing In This Episode
This episode is part of the following series: